Freight intelligence for brokerages

Your operators can just ask.

Tidyr connects Turvo, Highway, DAT and Sonar into one layer that answers a plain question with a defensible number. Buy rate, weighted comps, carriers ranked by real fallout — before the shipper hangs up. And agents that do the paperwork after.

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ASK TIDYRanswered in 2.3s

Operator

Which customers are quietly losing us margin this month?

Tidyr

Three customers are below your 15% floor, and all three were above it last quarter. Blue Ridge Foods is the one to call first — the drop is on one lane, not the account.

CustomerMarginvs Q2

Blue Ridge Foods38 loads11.2%−4.1 pts

Harbor & Vale22 loads12.8%−2.6 pts

Summit Paper Co.51 loads13.5%−1.9 pts

Sources · Turvo · QuickBooksAsk a follow-up→

One question. One defensible answer. Illustrative.

Running live at Motus Freight, a Top 100 freight brokerage

What changes

Your operators are fast. Your systems make them slow.

A brokerage runs on a dozen systems and an inbox that never stops. Every answer is in there somewhere — and the shipper is still on the phone. Here's what changes.

01Rate desk

Quote on facts, not gut

Every quote starts from your own load history and the live market feeds, blended into one number with the comps behind it. New reps quote like your best ones; your best ones stop padding.

One screen. One number you can defend.

02Ops floor

Cover with the carriers that show up

Suggested carriers ranked by real fallout on the lane, not by who’s top of mind. The vetting data is in the room when the decision gets made.

Fewer fall-throughs. Fewer scrambles.

03In transit

Hear about it before the shipper does

Every live load is watched against what a good one looks like. Late pickups, missing PODs and stalled invoices get flagged while there’s still time to act.

You make the call, not take it.

04Month end

Know the margin while the load is still moving

Buy, sell and margin by lane and customer, current as of today — not when accounting closes. A bad lane gets caught after one run, not thirty.

Margin you can act on this week.

05Monday meeting

One number everyone trusts

TMS, rate feeds and accounting reconciled into one set of figures, so the meeting is about what to do, not whose number is right.

One answer for every question.

06The team

Make the know-how stick

Shipper quirks, carrier reliability, lane feel — captured in the system instead of one person’s head. New reps ramp in weeks, and nothing leaves when someone does.

Weeks to ramp, not months.

Shipment Watch · In development

Know what a good shipment looks like. Hold every other one to it.

Your history already says what a clean shipment is: picked up on time, delivered on time, POD the same day, margin held. Tidyr learns that pattern from your freight and holds every live shipment to it.

When one drifts, it gets found first — and most of the time an agent closes it without anyone involved. The rest reach an operator with the next step ready. Every action logged, writes held for your approval.

Every live load, watchedMost fixes need nobodyThe rest arrive ready to approve

Shipment WatchTue · illustrative data

6issues found today

3resolved by an agent

2waiting on you

48213DFW → ATLDelivered 2h 40m late, no POD on filePOD received 17:02 · shipper note draftedNeeds you
48204CHI → DENPOD missing 18h after deliveryCarrier sent it 11:02 · attached to the loadAgent resolved
48197PHX → SLCPickup at risk, carrier quiet since 05:30ETA confirmed 06:40 · on scheduleAgent resolved
48221LAX → PHXCarrier invoice $140 over the rate conCorrection drafted · waiting on your go-aheadNeeds you
48230SEA → PDXDetention likely at receiverDock time requested from shipperResolving
48188ATL → MIACheck call overdueLocation confirmed from tracking 09:15Agent resolved

Writes held for approval · every step loggedPut an agent on it →

Shipment WatchWed 16:49 · needs you

AAgent→ Sarah K.

Load 48213 (DFW → ATL, Blue Ridge Foods) delivered at 16:48, about 2h 40m past the window this lane usually keeps.

✓Asked the carrier for the POD. It came in at 17:02 and is on the load.
✓Logged the actual delivery time to the TMS.
◦Drafted a note to Mark at Blue Ridge. Holding it for you.

“Hi Mark, 48213 delivered at 16:48, about 2h 40m past window. POD attached. Nothing further owed on our side…”

Send itEdit firstI'll take it

Writes held for approval · every step logged

Found before the shipper calls. Most already closed. Illustrative.

The product

Three surfaces. One data layer underneath.

The load board

One board. Every load.

One screen where your operators live: every load with its live status, worked as queues — needs cover, needs dispatch, running late, needs docs. Act right off the row.

Queues, not lists

The seven counters your floor already works, rebuilt on data you can trust.

Act from the row

A cover briefing or a question about any load, one click from the queue.

Counted honestly

Rebuilt from the data layer and checked against the TMS — every load in the queue matched exactly.

Load board · todaylive from your TMS

Needs cover

Needs dispatch

Running late

Needs docs

LD-10422 · PHX → SLCDry van · pickup tomorrow

Cover

LD-10398 · ATL → JAXRunning late · driver 40 min out

Ask

Counters verified against the TMS every night

Illustrative data

The management snapshot

Everything in motion, on one page.

Where you're making money and where you're quietly losing it, which lanes and customers are bleeding margin, what needs attention today. Then drill into any number and ask why.

Dashboards that build themselves

Describe the report you want and AI builds it on your live freight data.

The stale monthly pack, retired

The pack your CEO already reads, rebuilt on live data — then kept current automatically.

Exports that travel

Every surface exports to CSV, Excel, or PDF for the Monday meeting.

Snapshot · this weekCSV · XLSX · PDF

17.4%

Gross margin

148

Loads / day

↑ 6%

Rev / employee

PHX → SLC

ATL → JAX

CHI → DEN

below margin

MEM → ELP

3 customers quietly below margin this month — drill in and ask why.

Illustrative data

Agent Center

Your AI staff.

Answers are half the job — the other half is the paperwork. Every agent runs on one shared chassis: read-only against your TMS by default, every run logged, ROI tracked per agent.

Deterministic math, AI language

The numbers come from your data; the model only writes the words around them.

Read-only until you say otherwise

Provably read-only against your TMS. Writes happen only after you approve.

ROI per agent

Every run is logged and costed, so you can see what each agent earns you.

Quote Desk

Your historical buys blended with live market feeds into a margin-floored suggested sell — while the shipper is still on the phone. It shows the comps it used and the floor it applied, so the number holds when the shipper pushes back.

Build-a-Load

Paste an email, a rate con, or plain English. It drafts the loads, validates them against your rates and rules, and publishes to your TMS only after you approve. Provably read-only until you grant writes.

Cover-a-Load

Paste a load number and get the operator briefing: target buy, weighted comps, and suggested carriers ranked by real fallout — with the watch-outs called out.

Briefings — proactive analysts

They show up before you ask. A role-aware morning brief of what changed and what needs attention, with an action worklist that carries over until it's done — so nothing dies in yesterday's inbox.

Swipe for more →

The metric that matters

Revenue per employee is the only number this has to move.

Not by replacing your people — by letting the operators you already trust carry more freight. If that number doesn't move, nothing else on this page matters.

Connectors

We've already built the pipes.

Your stack, in one clean freight data layer. New connectors go live in 24 to 48 hours.

TMS

Loads, stops, rates and status straight from the system of record.

Turvo
McLeod
Tai TMS
3PL Systems
Aljex
Revenova

Rating & load boards

Live market rates and postings beside your own history.

DAT
SONAR
Truckstop
Greenscreens

Carrier verification

Vetting, insurance and fallout history on every carrier.

Highway
MyCarrierPackets
RMIS

CRM

Shippers, contacts and pipeline joined to the freight they actually move.

HubSpot
Salesforce
Pipedrive

Finance

Invoices, payments and margin reconciled to the load.

QuickBooks
Xero
TriumphPay
NetSuite
Stripe

Communications

Email, calls and chat mined for the load details buried in them.

Outlook / Exchange
Call transcripts
Gmail
Microsoft Teams
RingCentral
Slack

EDI

204s, 214s and 210s flowing without the swivel chair.

Bitfreighter
Cleo
Orderful

live coming next on request· Runs in your cloud · Nothing trains a public model

Check out all integrations

Let's talk

Double your volume with the people you already have.

Thirty minutes to see it running on a demo brokerage. Under a week to see it running on your freight.

Book a call

Thirty minutes · cal.com/team/tidyr